This is the most comprehensive guide that will help you come up with a brand name for your fashion company.
- You’ll have hundreds of fashion brand name ideas to get inspiration from.
- You’ll know how to come up with great clothing company names.
- You’ll understand the meaning of a good fashion business name.
In short, if you want to brainstorm fashion or clothing line names and name your business, you’ll find it useful.
Let’s dive in.
Fashion Names List
Following is the list of fashion name ideas for your inspiration:
- Soul spectrum
- Urban Vogue
- Passion Petals,
- Blue Chic.
- lady mode,
- Dolce Viva,
- Pink Wish,
- Fashion Fiesta,
- More Misty
- Maria Mony
- Freshta Wear
- Nelloni line
Fashion Brand Name Ideas
Here are the most catchy brand name ideas for fashion business:
- Style Revolver
- Urban Trend
- The Fab Fur
- The Purrlandia
- Supa Style
- Carnaby Place
- Cotton St.
- Elle Moor
- Studio Ninety
Fashion Company Name Ideas
These are the cool fashion company name ideas:
- Tribal Jeans
- 6th Avenue Streetwear
- Forester Flannels
- French Sole
- Hot Threads Dancewear
- Dead Threads Jeans
- Luna Boutique
- Pumpkin Clothing Co.
- Outfit Archive
- Urban Vogue
- Seam and Zipper
- Upcycle Clothing
- Combo Clothing Vault
How to Choose a Fashion Brand Name
Gucci, Prada, Armani – these are the top class fashion brands with a worldwide presence. It seems quite incredible how an unknown name can be a big brand that is known around all the corners of this world.
If we look around we will see one of the above mentioned around us in any form; it could be present in outlet form, present in any marketing or advertising campaign and you could also see people wearing it.
Essentially these companies are well-established in the fashion industry that they have the integrity of the elite class.
Nobody search for these brands, people just Google it to know about what’s in trend these days. And that’s the power of choosing the right name for your business.
If you are looking to choose a great brand name for your product, service, or business; you should start considering the importance of the name in your effort.
Your brand name is the extension of your brand and this can reinforce the value you are offering or distance you from this. When you are working on developing a business name, there are various options;
- Use a founder/inventor name
- Describe what you do
- Describe your experience
- Take a word from the context
- Make up a word like Google
It is important to decide what should be the name of your business and what would be the meaning of it besides what is the brand presenting to their consumers.
For example, if you are running a company that provides business naming services; your name must be a sample of your portfolio and this should be great.
Know where are you heading
You are going to launch a fashion brand and you are struggling to find the best name. The first step is to polish your creative process.
Think about the brand that you are going to build and determine some core concepts which ensure the success of your fashion brand.
Usually, founders choose fashion brand names that align with or stand out from the industry norms and culture.
One should not neglect that the names will position you as a modern and trendy when lots of successful fashion brands are around you.
Ask yourself, what do I want people to know about my fashion?
We have some common answers;
- Its high end
- It’s modern
- It’s unique
- It’s fun
This is totally up to you to decide which direction works better for your brand and give it a sharp focus and help in developing a brand that will make sure of your success.
Here we have some tips that can help you about how to choose fashion brand name ideas as a start-up;
Step 1 – Create a Name
Starting a business needs you to think about lots of things. There may be lots of ideas popping inside your mind.
Though, one of the best approaches to create a brand name is to simply focus on its fundamentals. The following are some steps that will help you in finding a name for your fashion business.
Step 2 – Specify a type
Consider what type of fashion you are going to work with; whether you are going to launch an accessories-only business; then better to focus on the aspect alone like Accessorize.
But if you are going to launch everything under fashion; like clothing, footwear, and accessories then you have a business name that focuses on all aspects like Mango and Zara.
Step 3 – Keep it short
Brand name always needs to be short yet descriptive as short names are readable and noticeable. You can easily convert them into a domain for your website. And above all that they are better if we talk about SEO perspective which can easily fit in any social media page.
Step 4 – Convey Business Value
The name you choose for your fashion brand must communicate the business spirit;
Keep the tone in your mind
Simple name can make it too dull
Think about the qualities that can be a part of the brand
Step 5 – know your audience
Your brand name and identity should be attractive to your target audience, so it’s better to determine which segment of the audience you are planning to appeal.
Whether you are going to target urban people or middle-aged locals? In either case, your brand name must have something special to reflect the key characteristics.
Step 6 – keep Future in Mind
When you are choosing a brand name from lots of options, be very clear to not get too ambitious with your brand name selection.
Don’t just look at the current situation while looking for a fashion brand name; keep the future in mind and how the name will sound after 50 years.
Lots of fashion business owners have made the mistake of naming their brand based on current trends and faced failure to build it for the long run which you should avoid.
Step 7 – Don’t copy Competitors
Lots of people fail in making their brand a success story as they don’t know the power of brand identity. They try to replicate their competitor’s logo design, their colors, or business name.
Whereas naming a business or creating a logo, you have to take ideas from your competitors but you should come up with something new and original that can help you stand out in the horde of competitors.
- Avoid using the same elements
- Don’t be too expressive
- Too much descriptive names can be challenging
- Don’t hesitate to play with spellings
Test a name
Selecting a business or brand name is not a race so don’t rush the process. Your brand name will be your forever, test it with others and find out whether it is best or not
Family, friends, co-workers are a good starting point. Ask them how they feel when they heard the name for the first time
Take a survey from potential customers. Conduct a study with larger sampling data, this can be online or on the social media pages
Analyze the results and don’t forget your personal opinion
Think about Your Goals
A good fashion brand name is going to be less appealing if compared with your competition’s mediocre brand. This is very hard to look at a list of name and get some excitement about those names.
The ability to bring fashion business to your life is critical to the naming process. You can work differently to get some good and tempting and alluring brand name.
Imaging the story, think about a logo; visualize it on your products and packaging. Because without envisioning your brand, you might have trouble getting behind any name idea that you have thought about.
Do you Need to Hire someone?
You can come up with a good name with a good process and strategy on your own. You can also hire some company to help you in developing a brand name but there is no guarantee that a firm on consultant will come up with a better name.
We have some of the major factors to consider including;
- Stakes are high if you are investing too much money into launching a new product to a well established competitive market
- Your confidence in objectivity or creativity of your team
- Your time and energy devoted to the business
- Are you able to afford to bring in some outside resources?
Develop a Strategy to get a Good Name
Remember these key points that can help you in developing a strategy to choose a great brand name.
- Find out what your brand name needs to achieve
- Know how this will work with existing brand names
- Determine what sort of name you need to develop; descriptive invented or founder’s name
- Develop criteria to evaluate the brand name you decide.
Generate plenty of Potential Fashion Brand Names
If you are planning to compete beyond your local area, you will see that lots of your potential names and URL’s are already taken.
So you have to create a long list and invite a group of people from the different communities to brainstorm. Better try to plan it well and grab every idea for further evaluation.
Protect your Brand Name
This is very important to protect your brand name to the appropriate level; because if you choose a name that infringes on someone else company trademark; this can lead you to get a cease and desist letter and you might have to go to court.
You will gain the ability to prevent future competitors from using it by just protecting the name you select.
Once you finalize your fashion brand name, you can create your logo and corporate identity. Then start working on creating a brand story, brand personality, and message that you want to convey through your sales material and marketing tactics.
Some qualities of great Fashion Brands Names
Your fashion business deserves a creative name which is worth the efforts you are investing in establishing a fashion business.
A great fashion brand name is one that exceeds expectations and stimulates stakeholder’s interest in your branding.
So before you heading for name hunting this is very important for you to understand the qualities which make for a huge brand.
Future blessed brand name should be;
- Short and easy to utter, remember
- Is definitive and meaningful
- Is innovative and memorable
- Is crispy and uncluttered
Must be descriptive of what you sell and represents the industry you belong to
So before concluding make sure that if you are passionate about what are you going to do then start a fashion brand because there are too many brands out there that are very successful.
And this is very hard for you to complete them, all you need is a strong grip on the product or service that you are going to launch.
Your dedication towards the brand will succeed it and try to get some of the best business model and marketing strategy.
Every business person has a different journey when they start a business; some of them keep testing their brand names while some just go with the gut feeling they have about their business idea.
Whereas some name their business quickly without any research and planning, but remember starting a fashion brand is not a fun or any casual event that will pass on.
Instead of taking speedy decisions, better take your time, and focus on the crucial points discussed above. This practice can help you get a grand future brand name.
More Name Ideas: